Penny Appeal UK, Charity
Identity, Print, Packaging, Product Design

To celebrate 10 years of Penny Appeal, commissioned the design of a muslim teddy bear.

All the profits from the sales of Penny the Teddy Bear helping orphans to have a better life.



Understand the values ​​of a Muslim brand and focus in children.


This project that lasted several months of work, in the development and search to find the best components, outfits, textures ornaments, accessories, sound, style in addition to materials that allow flexibility and strength to give mobility and stability to the bear.

Using Format